# Beehiiv Pricing 2026: All Plans, Free Limits & Hidden Costs

> Beehiiv pricing 2026: free Launch plan (2,500 subscriber cap, no automations), Scale $43–$290/mo, Max $96–$404/mo, Enterprise custom. What each plan really costs at your list size.

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Complete pricing breakdown

# Beehiiv Pricing: What You’re Really Paying For

Beehiiv pricing at a glance (2026)

| Plan | Price (annual billing) | What you get |
| --- | --- | --- |
| Launch (Free) | $0 | Up to 2,500 subscribers; Beehiiv branding, no automations |
| Scale | $43–$290/mo | Up to 100,000 subscribers; adds automations; price rises with list size |
| Max | $96–$404/mo | Adds branding removal and priority support |
| Enterprise | Custom | 100,000+ subscribers |

Monthly billing runs higher (Scale from $49/mo, Max from $109/mo). At 10,000 subscribers you’re paying roughly **$96/mo on Scale or $193/mo on Max** with annual billing. The one-time alternative: **Broadcast** is self-hosted email software with a single **$250 license, unlimited subscribers, and every feature included**. Your only ongoing costs are your own server (~$6–20/mo) and Amazon SES (~$0.10 per 1,000 emails).

Last updated: July 2026 (verified against beehiiv.com/pricing)

Beehiiv’s tiered pricing looks simple on the surface, but critical features (automations, branding removal, advanced analytics) are locked behind plan upgrades that grow with your list. Here’s the full breakdown at every tier, and how a one-time purchase stacks up.

[Buy Broadcast, $250](https://sendbroadcast.net/pricing) [Calculate Savings](https://sendbroadcast.net/calculator)

Shopping around? See the [7 best Beehiiv alternatives](https://sendbroadcast.net/compare/beehiiv-alternatives) or the [self-hosted route](https://sendbroadcast.net/compare/beehiiv#data-ownership).

## Beehiiv Pricing at a Glance

Free Plan

$0/mo · 2,500 subscribers

Beehiiv branding, no automations

Scale Plan

$43–$290/mo annual · to 100K subscribers

Required for most features

Max Plan

$96–$404/mo annual · branding removal

Premium features gated

Broadcast

$250 one-time · unlimited subscribers

All features included

## Beehiiv’s Pricing Tiers Explained

Each tier unlocks features that many email marketers consider essential from day one

Free

$0 /mo

Up to 2,500 subscribers

- Basic email editor
- Newsletter archive
- No automations
- No monetization or paid subscriptions
- Beehiiv branding forced
- Limited analytics

↔ Broadcast: $250 once, unlimited subscribers, all features.

Scale

$43 /mo billed annually ($49 monthly)

Starting price; rises with list size to ~$290/mo at 100,000 subscribers

- Beehiiv branding still shown (Max-only)
- Automations & sequences
- Custom domains
- API access
- No priority support
- Price scales with subscribers (about $109/mo at 10k, billed monthly)

↔ Broadcast: $250 once, no $516/yr automation tier.

Max

$96 /mo billed annually ($109 monthly)

Starting price; rises to ~$404/mo at 100,000 subscribers. Everything in Scale, plus:

- Remove Beehiiv branding
- Priority support
- Advanced analytics
- Premium integrations
- NewsletterXP toolkit
- No dedicated account manager
- No SLA guarantees

↔ Broadcast: $250 once vs $1,152/yr, branding removed on day one.

Enterprise

Custom

Contact sales for pricing

- Dedicated account manager
- SLA guarantees
- Custom subscriber limits
- Custom integrations
- Still renting your platform
- Data stays on their servers

### What Beehiiv costs as your list grows

The advertised starting prices only apply at the smallest paid tier. Here’s roughly what you pay at each list size with annual billing.

| Subscribers | Scale plan | Max plan | Broadcast |
| --- | --- | --- | --- |
| Up to 2,500 | Free tier available | $96/mo | $250 once + ~$6–20/mo hosting & SES, any list size |
| 10,000 | ~$96/mo ($1,152/yr) | ~$193/mo ($2,316/yr) |  |
| 100,000 | ~$290/mo ($3,480/yr) | ~$404/mo ($4,848/yr) |  |
| 100,000+ | Enterprise (custom pricing) |  |  |

Annual-billing rates verified against beehiiv.com and independent reviews, July 2026. Monthly billing runs roughly 10–15% higher.

## The Hidden Costs of Beehiiv

Beehiiv’s pricing page tells part of the story. Here are the costs that aren’t immediately obvious when you sign up.

### Branding Removal Paywall

Every email you send on the free plan includes “Powered by Beehiiv” branding in the footer. To remove it, you must upgrade to the Max plan at $96/month billed annually. That’s $1,152/year just to stop advertising someone else’s brand. With Broadcast, there is zero third-party branding on any plan. Your emails are fully yours from day one.

### Automation Tax

Drip campaigns, automated triggers, and conditional logic are standard email marketing features, but Beehiiv puts them on the Scale plan, from $43/month billed annually. If you need welcome sequences, onboarding flows, or re-engagement campaigns, you’re paying $516/year on top of any branding-removal upgrade. Broadcast includes full automation capabilities in every license, no extra cost.

### Subscriber Overages

Cross 2,500 subscribers on the free plan? You’re immediately pushed to the Scale tier at $43/month, billed annually. There is no middle ground. Even the Scale plan caps at 100,000 subscribers before you need Enterprise pricing. With Broadcast, your subscriber count is unlimited. Your only variable cost is email delivery through your own ESP.

### Feature Gates

Many features that appear “included” actually have usage caps or quality tiers. Advanced analytics, branding removal, and premium integrations are reserved for the Max plan, from $96/month billed annually. Priority support means paying more. These gates compound over time, turning what looks affordable into a growing monthly expense. Broadcast gives you every feature on day one.

## True Cost at Every Subscriber Level

We compared Beehiiv’s Max plan (the minimum tier with both automations and Beehiiv branding removed) against Broadcast over 12, 24, and 36 months. Beehiiv figures use Max’s _starting_ price of $96/month billed annually; the real price rises with subscriber count (around $404/month billed annually at 100,000 subscribers), so the gap below is the floor, not the ceiling. Broadcast costs include the one-time $250 license, hosting (~$6–20/month), and Amazon SES at $0.10 per 1,000 emails.

| Subscribers | Beehiiv, from* (12 mo) | Beehiiv, from* (24 mo) | Beehiiv, from* (36 mo) | Broadcast (12 mo) | Broadcast (24 mo) | Broadcast (36 mo) |
| --- | --- | --- | --- | --- | --- | --- |
| 1,000 | $1,152 | $2,304 | $3,456 | $322 | $394 | $466 |
| 5,000 | $1,152 | $2,304 | $3,456 | $352 | $454 | $556 |
| 10,000 | $1,152 | $2,304 | $3,456 | $394 | $538 | $682 |
| 25,000 | $1,152 | $2,304 | $3,456 | $490 | $730 | $970 |
| 50,000 | $1,152 | $2,304 | $3,456 | $610 | $970 | $1,330 |
| 100,000 | $1,152 | $2,304 | $3,456 | $970 | $1,690 | $2,410 |

*Beehiiv columns use the Max plan’s starting price ($96/mo billed annually), the minimum tier with both automations and Beehiiv branding removed. Beehiiv’s actual price rises with subscriber count (around $404/mo billed annually at 100,000 subscribers), so real Beehiiv totals at the larger list sizes are several times the figures shown. Broadcast costs include: one-time license ($250), hosting (~$6–20/mo depending on server size), and email sending via Amazon SES (~$0.10/1,000 emails). At 100K+ subscribers, Beehiiv pricing transitions to Enterprise/custom tiers.

[Calculate Your Exact Savings →](https://sendbroadcast.net/calculator)

## Real-World Cost Scenarios

See how the numbers break down for three common email marketing profiles

### Solo Creator

5,000 subscribers · weekly newsletter

Beehiiv Max

$1,152/yr

$96/mo × 12 months

Broadcast, Year 1

~$442/yr

$250 license + $8/mo hosting + ~$2.60/mo SES

Broadcast, Year 2+

~$192/yr

No license fee, just hosting + SES

Save $710 in year 1, $960/yr after

### Growing Business

25,000 subscribers · 2x per week

Beehiiv Max

$1,152/yr

$96/mo × 12 months

Broadcast, Year 1

~$730/yr

$250 license + $15/mo hosting + ~$25/mo SES

Broadcast, Year 2+

~$480/yr

No license fee, just hosting + SES

Save $422 in year 1, $672/yr after

### Agency / Large Sender

100,000+ subscribers across clients

Beehiiv Enterprise

$2,000+/yr

Custom pricing, typically $167+/mo

Broadcast, Year 1

~$970/yr

$250 license + $20/mo hosting + ~$40/mo SES (per installation)

Broadcast, Year 2+

~$720/yr

No license fee, just hosting + SES

Save $1,030+ in year 1, $1,280+/yr after

## Frequently Asked Questions

Beehiiv has four pricing tiers in 2026: Free at $0/month (up to 2,500 subscribers, custom domains included, with Beehiiv branding and no automations), Scale at $43–$290/month billed annually depending on list size ($49+ billed monthly; up to 100,000 subscribers, adds automations and advanced analytics), Max at $96–$404/month billed annually ($109+ monthly; adds branding removal), and Enterprise at custom pricing. The cost is recurring and increases with your subscriber count. By comparison, Broadcast is a self-hosted alternative with a one-time $250 license, unlimited subscribers, and every feature included. Your only ongoing costs are hosting (~$6–20/month) and email sending via Amazon SES (~$0.10 per 1,000 emails).

Yes, but with significant limitations. The free plan caps you at 2,500 subscribers, forces Beehiiv branding on every email, provides only basic analytics, and locks you out of automations entirely. Custom domains are included, but monetization and paid subscriptions are not. For many creators, these restrictions mean outgrowing the free plan quickly, at which point the jump to $43/month is the only option.

It depends on your list size and how long you plan to run it. Beehiiv is worth it if you want a fully hosted platform with built-in growth tools (referral program, ad network, boosts) and your list is small enough that the free or Scale tier covers you. It gets harder to justify as your list grows: at 10,000 subscribers you’re paying roughly $1,152–$2,316 per year, every year, and removing Beehiiv’s branding alone requires the Max plan. If you’re comfortable running your own server, a one-time purchase like Broadcast ($250, unlimited subscribers) costs less in the first year than most Beehiiv plans cost in three months at scale.

Once you exceed 2,500 subscribers or need automations, you’re moved to the Scale plan at $43/month minimum (billed annually; $49 billed monthly). There is no intermediate tier. That is a jump from $0 to $516/year with no stepping stone in between, which catches many growing newsletters off guard. Want to remove Beehiiv branding too? That requires Max at $96/month ($1,152/year).

Broadcast has three cost components: a one-time license fee of $250 (you never pay this again), server hosting at roughly $6–20/month depending on your needs (a basic VPS from Hetzner or DigitalOcean), and email sending costs through Amazon SES at approximately $0.10 per 1,000 emails. For a 10,000-subscriber list sending weekly, your total ongoing cost is roughly $12–15/month after the initial license purchase.

Yes. Beehiiv allows you to export your subscriber list as a CSV file, and Broadcast supports CSV import. You can bring over your subscribers, their email addresses, and any associated data. The migration process is straightforward: export from Beehiiv, import into Broadcast, and you are up and running without losing a single subscriber.

## Stop renting your email platform

Beehiiv’s pricing tiers are designed to grow with your list, and so is your bill. Broadcast is a one-time purchase that gives you every feature from day one, with no subscriber limits and no monthly fees for the software itself.

[Calculate Your Savings](https://sendbroadcast.net/calculator) [Buy Broadcast, $250](https://sendbroadcast.net/pricing)

### Related Comparisons

[Broadcast vs Beehiiv Full feature-by-feature comparison](https://sendbroadcast.net/compare/beehiiv) [Beehiiv Alternatives 7 best alternatives compared](https://sendbroadcast.net/compare/beehiiv-alternatives) [Self-Hosted Beehiiv Alternative Own your infrastructure instead](https://sendbroadcast.net/compare/beehiiv#data-ownership)