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Email for Small Businesses

Keep customers engaged without enterprise costs. Perfect for local businesses, professional services, and growing companies.

mail.yourbusiness.com
GT
Green Thumb Garden Center
Monthly Newsletter • 3,247 subscribers
December Update: Holiday Plants Are Here!
Upcoming Event
Wreath Making Workshop
Saturday, Dec 14 • 2:00 PM
48% opened 12 RSVPs

Email for the Rest of Us

You don’t need a marketing team or a big budget to do email marketing well. Email is one of the most cost-effective ways to stay connected with customers.

Stay Top of Mind

Regular emails keep your business in customers’ minds when they need you.

Announce Events

Promote sales, workshops, and seasonal specials directly to interested customers.

Build Relationships

Maintain personal connections at scale with authentic, helpful content.

Drive Slow Periods

Send targeted offers to bring in traffic when business is slow.

How Small Businesses Use Email

Simple, effective campaigns that work

Monthly Newsletters

Share updates, tips, and news with your customer base. Keep it personal and valuable—consistency builds trust.

Business updates
Helpful tips and advice

Event Announcements

Promote workshops, sales events, and community gatherings. Email drives attendance better than social media.

Workshops and classes
Seasonal specials

Promotional Campaigns

Announce sales, new products, and special offers. Segment by customer type to make promotions relevant.

Flash sales
New service announcements

Appointment Reminders

For service businesses, automated reminders reduce no-shows and keep your schedule full.

Reduce no-shows
Confirmation emails

Customer Appreciation

Birthday emails, loyalty rewards, and thank-you messages make customers feel valued.

Birthday discounts
Anniversary thank-yous

Seasonal Campaigns

Holiday specials, summer sales, back-to-school promotions—reach customers when they’re ready to buy.

Holiday promotions
Seasonal reminders

Made for Businesses That Count Every Dollar

Most email platforms charge monthly fees that add up quickly, especially as your list grows. For a small business watching every dollar, these costs are hard to justify.

Monthly Subscriptions
Never-Ending Bills
Year 1
~$30/month average
$360
Year 2
List grows, price goes up
$500
Year 3
3,000+ subscribers
$720
After 3 years
$1,580+ spent
And it never stops
With Broadcast
Own It Forever
License (one-time)
Pay once, use forever
$299
Hosting (monthly)
Small VPS + delivery
~$15/mo
Year 2, 3, 4…
Just hosting costs
~$180/yr
After 3 years
~$840 total
Save $740+ and counting

The Small Business Advantage

You have something big companies lack: genuine personal relationships with customers. Email lets you maintain those relationships at scale.

Be Authentic

Write like you talk. Your personality is an asset.

Provide Value

Every email should give readers something useful.

Stay Consistent

Regular emails build familiarity and trust.

Keep It Simple

You don’t need fancy designs—just good content.

Perfect for businesses that count every dollar

Stop paying monthly subscriptions. Own your email platform.