Channels
Channels in Broadcast, also known as a “list” in other email marketing software, is where you organize your subscribers. From within a channel, you can send three different types of emails:
- Broadcasts (manual email campaigns)
- Sequences (DRIP style automation email sequences)
- Transactional emails via the API (eg. password resets)
Creating a Channel
By default, your installation requires you to have at least one channel. You can have multiple channels to organize different parts of your business (eg. enterprise customers vs small-medium B2B customers), or different projects altogether.
To create a new channel, click on Switch Channel in the upper left corner of the screen.
From there, you will see a link that says create a new one to create a new channel.
Switching Channels
To switch between channels, click on Switch Channel in the upper left corner of the screen and select the channel you want.
You can always check which channel you are in by looking at the channel name on the upper left corner of the screen in the sidebar (on the desktop). It will say Current Channel.
Deleting a Channel
To preserve your data, you cannot delete a channel. However, you can deactivate a channel by going to Channel Settings and clicking on Deactivate channel.
Understanding how channels work
All settings, subscribers, broadcasts, sequences, and transactional emails are channel-specific. This means that if you have a channel called “Enterprise”, all of the settings, subscribers, broadcasts, sequences, and transactional emails will only apply to the “Enterprise” channel.
This allows you to have a separate setup for each of your channels, which is useful if you have different opt-in forms, or want to send different content to different groups of people.