Announcements

Feature announcement email template

Announce one feature with an image-and-text block, a how-it-works list and a link to the docs.

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Not every release deserves a launch campaign. For a single useful feature, this compact template pairs a screenshot with two paragraphs, lists how to use it, and links to the documentation.

The image-and-text block puts the screenshot beside the copy on desktop and stacks it on phones.

What is in this template

Subject line
New: scheduled sending
Preview text
Write now, send later. Available in every plan today.
Blocks
7
Block types
Heading, Image Text, Text, Button, Spacer, Footer

Tips for using it

  • Lead with the problem the feature solves, then the feature.
  • Link to docs, not to the marketing page.
  • Batch small features into one email a month rather than one email per feature.
Live preview

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Broadcast is self-hosted email marketing software with a one-time price. Paste this template into a campaign and send to unlimited subscribers through Amazon SES, Postmark or any SMTP server.

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