Brevo Alternatives (2026)
Brevo, formerly Sendinblue, charges by emails sent instead of contacts. That is a good deal for a big list you email rarely. It stops being a good deal when you email often: a weekly newsletter to 25,000 people is 100,000 emails a month, and Brevo’s Standard plan is about $129 a month for that (Brevo pricing).
The other reasons people leave are the free plan’s 300-a-day cap, branding on the Starter plan, and wanting more than an all-in-one suite built around a CRM.
Conflict of interest: we make Broadcast, one of the options below.
Brevo alternatives compared
| Tool | How it charges | Pick it when |
|---|---|---|
| MailerLite | By subscriber count | You email a small or mid-sized list often |
| Mailchimp | By contact count | You need a large integration directory |
| Kit | Free to 10,000 subscribers, then by subscriber count | You are a creator selling products |
| Amazon SES with a front end | $0.10 per 1,000 emails | You send a lot and want the lowest per-email price |
| Broadcast | $250 once, self-hosted, sends through SES or any SMTP | You want campaigns, automations and segments without a monthly bill |
When Brevo stays the right choice
Brevo bundles a CRM, SMS, WhatsApp, live chat and transactional email in one account. If you use several of those, replacing it means stitching tools together. And if you email a large list only once or twice a month, per-email pricing is hard to beat on a hosted platform.
When to switch
- You send often. Per-email pricing grows with frequency. A daily or weekly newsletter costs far more than on a subscriber-priced plan at the same list size.
- You only use email. You are paying for a suite. A focused email tool is simpler and usually cheaper.
- You want to own the list. Brevo keeps your data and your sending reputation on its infrastructure. A self-hosted tool keeps both yours.
What it costs
For 25,000 subscribers getting a weekly newsletter (100,000 emails a month):
- Brevo Starter: about $69 a month. Standard: about $129 a month.
- Broadcast with Amazon SES: $250 once, then about $10 a month in SES fees plus a few dollars for the server.
The pricing calculator compares other platforms at your list size.
Moving from Brevo
Export your contacts from Brevo as a CSV with their attributes and list memberships. Import it into your new tool and map attributes to custom fields. If you also send transactional email through Brevo, move that to a sending service like Amazon SES or Postmark at the same time. Broadcast can send both from one install, see transactional and marketing email.
Frequently asked questions
What is the best Brevo alternative?
For frequent senders, a subscriber-priced tool like MailerLite or a self-hosted tool on Amazon SES. For creators, Kit. For teams that need a big integration catalog, Mailchimp.
Is Sendinblue the same as Brevo?
Yes. Sendinblue became Brevo in 2023. The Sendinblue alternatives are the same.
Is there a free Brevo alternative?
Kit is free up to 10,000 subscribers without automations. Listmonk is free open-source software if you run your own server.
